LEVERAGING DIGITAL PROCESS MANAGEMENT FOR ATTAINING A TACTICAL EDGE IN MEETING THE COMPLIANCE OF BENCHMARKED QUALITY 4.0
Chandan Bansal
Shivaji College, University of Delhi, New Delhi, India
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This study delves into the intersection of Quality 4.0 and green business process management (GBPM) as potent strategies for enhancing competitive advantage within organizations. Quality 4.0, a novel quality management approach rooted in Industry 4.0 technologies and digitalization, is explored alongside the principles of GBPM, which are recognized as pivotal in maintaining production efficiency and sustainability. Through empirical analysis conducted in the food manufacturing industry of Dubai, UAE, this study investigates the perceived impact of Quality 4.0 and GBPM on competitive advantage. Data from 216 respondents across 66 food manufacturing companies were collected and analyzed, employing rigorous statistical methods to assess the hypothesized model and mediating effect of Quality 4.0. The findings underscore the significant influence of GBPM on competitive advantage, mediated by Quality 4.0. These insights offer valuable knowledge for manufacturers, industrialists, and researchers, highlighting the potential benefits of implementing Quality 4.0, such as enhanced quality, efficiency, innovation, decision-making, and market differentiation.
Keywords: green business process management (GBPM); Quality 4.0; digital process management
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